The IP Solution
To help the company gain the understanding they needed, IP utilized various research methodologies to develop a landscape assessment and provide strategic recommendations.
Our market research expertise produced the information needed to chart the therapeutic class algorithms for major oncology clinical pathway organizations. We then created a landscape map of these pathway organizations aligned to national, regional, and IDN payer organizations. Through market intelligence and tapping into our network of large oncology practice providers, we furthered our understanding of the impact that clinical pathway organizations and their contractual affiliations have on point-of-care decision making.