Case Studies

Medical Science Liaisons are key points of contact at point of care and with payers to communicate key scientific information.  To provide its client with a strong and informed MSL team, IP developed customized training solutions to ensure a cohesive approach to stakeholder engagement. 

Conferences provide an important opportunity to engage with multiple stakeholders as large groups or in smaller 1:1 settings.  IP leveraged its expertise to coordinate multiple types of engagements and gather key insights for its client.

In order to develop an engagement plan for a stakeholder community which was growing and complex, IP identified and engaged multiple tiers of opinion leaders ensuring the client was able to reach a broad customer audience.