Turning analysis in to actionable insights
Your team needs information in order to make the best decisions to ensure access to your product(s). By combining our understanding of the marketplace, relationships with key stakeholders, and expertise in market research methodologies, Innovation Partners Market Research and Data Analytics services can help you to turn analysis in to actionable insights.
At Innovation Partners, we seek to be a resource to our clients and partners. As you explore our service offerings, be sure to check out our Key Insights from our team of experts.
Product Value Proposition
Supporting cross-team collaboration and engagement with key stakeholders to develop messaging that tells a compelling value story for your innovation.
Competitive Market Landscape Analysis
Utilizing primary and secondary market research methodologies to evaluate the competitive landscape and support strategy relative to product positioning, pricing, sales forecasting, value discussions, and more.
- Analysis of competitive contracts
- Patient Journey Analysis
- Sales Forecasting
- Price Sensitivity Analysis
Budget Impact Analysis
Developing budget impact models in support of product and portfolio financial impact assessment by leveraging epidemiology studies, real-world evidence (RWE), and health-economics outcomes research.
- Per Member Per Month (PMPM) impact modeling
- Affordability Research and Analysis
- Pricing Research and Analysis
- Price and Reimbursement (P&R) dossier, Health Technology Assessment (HTA) dossier, and/or global value dossier optimization
US Payer Landscape Analysis
Providing insight into the public and private payer landscape to pressure test pricing, reimbursement, and contracting strategies.
Clinical Pathway Landscape Mapping
Developing a comprehensive analysis of clinical pathway organizations utilization management outlook across competitive products within a therapeutic class.
Treatment Landscape Benchmarking & Analysis
Evaluating the current state of treatment and diagnosis patterns among healthcare professions to identify gaps and needs relative to education and awareness.
EU Payment Systems Research
Providing strategic insights into HTA flows, decision criteria, and pricing & reimbursement barriers at the country level to support European Market Access.
Supporting you as you build out your internal teams by providing the information you need to build an effective and comprehensive workforce.
Pulse Surveys: Field Team Evaluation
Providing real-time feedback to evaluate the efficiency and effectiveness of your field team engagements.
Business Development Due Diligence
Analyzing market potential, developing sales forecasting models and sensitivity analyses to present a comprehensive outlook of the market access landscape.