Patient advocacy organizations play an essential role within the oncology, hematology, and rare disease ecosystems. Leveraging our longstanding relationships with advocacy groups across numerous therapeutic areas, Innovation Partners will build a strategy to ensure product adoption and identify opportunities for collaboration around common goals. Services include advocacy landscape analysis, strategy recommendations, identification and implementation of engagements with key decision makers, patient-centered advisory boards, advocacy summits, awareness and education campaigns, and patient-focused messaging development and testing.